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Did you know?

According to research*, 80% of leads
are never followed up on, are dropped
or mishandled?

Also, in a B2B environment, an 11%
reduction in dropped/lost leads, combined
with a 1% improvement in lead-to-order
conversion rate, increased annual
gross profit by 136
%**.

Have you scrubbed your leads lately?
(Watch for this topic in an upcoming article.)

    
                           ** BPM Forum Research Report
                           ** B2B Magazine/Yankee Group Research

 

 

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